Leapfrog’s Senior Director of Strategy and Insights dispels common myths on machine learning. A shorter version of this post originally ran online at MediaPost.
Progress from fragmented data to a fully integrated consumer journey to unlock embedded marketing intelligence – and always optimizing within the realities of your current systems and marketing technology constraints.
MediaPost currently features an article written by Stacie Caine Bogdan, Leapfrog’s Senior Director of Strategy and Insights. In the piece, Stacie identifies seven common myths about machine learning – plus shares strategies proven to get more from your marketing and targeting efforts.
An analytics best practice: taking a disciplined approach to gathering marketing intelligence. Leapfrog SVP Mike Shutty looks at developing a “learning agenda.”
Get your day off to a “healthy start” with critical insights: Leapfrog has identified eleven reports every digital marketer needs each morning.